1-Working with the Next Generation of Market Leaders
A venture capitalist is a market research and strategy for business that do not have their own marketing departments. Venture-backed and growth-oriented companies are the next generation of market leaders and face unique business challenges. They provide end-to-end solutions to help client optimize performance, manage and strategize on key early-stage company issues and prepare for liquidity events.
2-Project evaluation
Venture capitalist will evaluate the proposal of clients might have in mind and inform them of its chances. For firms that have been rejected, or tried but failed in getting venture capital previously, they can show them ways in which their business idea or plan can be turned into a success, that is, "fundable" and attractive enough to venture capitalists.
3-Preparation of executive summary & business plan
Venture capitalist also will guide in preparing the executive summary & business plan. From time to time, they do prepare complete business plans on behalf of clients, therefore clients can contact them for the availability of this service.
4-Finding an interested venture capitalist
Venture capitalist will secure one or more interested venture capitalists and link up with them to attain a capital. This may go quickly, or it might take weeks depending on the project, the amount of money needed, and the condition of the money market.
5-Capital for start-ups and expansion
Private or public sources of venture funds effective way to get venture capital, seed capital, money and funds from venture capitalist, angel and investor for start up and entrepreneur.
10 VENTURE COMPANY IN MALAYSIA(Example)
1.Commerce Asset Ventures Sdn. Bhd
2.DTA Capital Partners Sdn Bhd (DTA)
3.Malaysia Venture Capital Management Bhd (MAVCAP)
4.Malaysian Technology Development Corporation (MTDC)
5.VF Capital Sdn Bhd (VF Capital)
6.Malaysia Debt Ventures Berhad (MDV)
7.The Kuala Lumpur Angel Club
8.iSpring Capital
9.MCMT (Mesdaq: MCMTECH)
10.Amanah Ventures Sdn Bhd (AVSB)
Wednesday, August 20, 2008
Monday, August 4, 2008
Different Consumers Market and B2B Markets
Consumer markets:
1. More basic interaction.
2. Less proactive
3. Give several an information about the products.
4. Not owning any of products in a product lines
Business to business markets:
1. More complex and different level of interaction.
2. More proactive for maintaining relationship with the customers.
3. Involve in product development for meet the needs of customers.
4. React as persuader or motivator and give some solution in product offering.
1. More basic interaction.
2. Less proactive
3. Give several an information about the products.
4. Not owning any of products in a product lines
Business to business markets:
1. More complex and different level of interaction.
2. More proactive for maintaining relationship with the customers.
3. Involve in product development for meet the needs of customers.
4. React as persuader or motivator and give some solution in product offering.
Sunday, August 3, 2008
MALAYSIA
There is a strong interlink between the country's multi-racial and multicultural make-up and its history. Besides the local Malays and the native groups, immigrants from China, India, Indonesia and other parts of the world have all contributed to the multiracial composition of its population.
Its interesting cultural diversity can be largely attributed to the country's long and on-going interaction with the outside world and colonial rule by the Portuguese, Dutch and the British. Consequently, the evolution of the country into a cultural melting pot is evident in the unique blend of religions, socio-cultural activities and traditions, dressing, languages and food. The country achieved independence on August 31, 1957 as The Federation of Malaya and with the subsequent entry of Sabah and Sarawak in 1963, Malaysia was formed
Malaysia is a nation of diversity in unity where Malays, Chinese, Indians and the indigenous people of Sabah and Sarawak live in cultural harmony. Once you have overcome your jet-lag fatigue, step into the heart of Malaysia-the citizens of the country. You would be pleasantly surprised at the warmth of Malaysians. For deeply entrenched within each of the different race is the engaging charm and traditional hospitality which the country is renowned for. Malaysians enjoy meeting people from other lands. So, do go right ahead and strike up a conversation.
The National Language, Bahasa Malaysia is established as such under Article 152 of the Constitution, which also safeguards other languages by stipulating that no person may be prohibited or prevented from using (except for official purposes) or from teaching or learning any other language. As the national language, Bahasa Malaysia has to be used for official purposes which includes its use by federal and state governments, and as defined by the constitutional amendment of 1971 by all authorities (including local authorities) and statutory bodies. By the same constitutional amendment the status of Bahasa Malaysia may not be questioned, and any amendment to Article 152 can only be made with the consent of the Conference of Rulers.
All of the world's major religions have substantial representation in Malaysia, the main adherents of each largely reflecting the multi-ethnic character of the population. The variety of religions found in Malaysia is a direct reflection of the diversity of races living there. Although Islam is the state religion of Malaysia, freedom of religion is guaranteed. The Malays are almost all Muslims. The Chinese embrace an eclectic brew of Taoism, Buddhism and ancestor worship, though some are Christians. Although Christianity has made no great inroads into Peninsular Malaysia it has had a much greater impact upon East Malaysia, where many indigenous people have converted to Christianity , although others still follow their animist traditions.
Its interesting cultural diversity can be largely attributed to the country's long and on-going interaction with the outside world and colonial rule by the Portuguese, Dutch and the British. Consequently, the evolution of the country into a cultural melting pot is evident in the unique blend of religions, socio-cultural activities and traditions, dressing, languages and food. The country achieved independence on August 31, 1957 as The Federation of Malaya and with the subsequent entry of Sabah and Sarawak in 1963, Malaysia was formed
Malaysia is a nation of diversity in unity where Malays, Chinese, Indians and the indigenous people of Sabah and Sarawak live in cultural harmony. Once you have overcome your jet-lag fatigue, step into the heart of Malaysia-the citizens of the country. You would be pleasantly surprised at the warmth of Malaysians. For deeply entrenched within each of the different race is the engaging charm and traditional hospitality which the country is renowned for. Malaysians enjoy meeting people from other lands. So, do go right ahead and strike up a conversation.
The National Language, Bahasa Malaysia is established as such under Article 152 of the Constitution, which also safeguards other languages by stipulating that no person may be prohibited or prevented from using (except for official purposes) or from teaching or learning any other language. As the national language, Bahasa Malaysia has to be used for official purposes which includes its use by federal and state governments, and as defined by the constitutional amendment of 1971 by all authorities (including local authorities) and statutory bodies. By the same constitutional amendment the status of Bahasa Malaysia may not be questioned, and any amendment to Article 152 can only be made with the consent of the Conference of Rulers.
All of the world's major religions have substantial representation in Malaysia, the main adherents of each largely reflecting the multi-ethnic character of the population. The variety of religions found in Malaysia is a direct reflection of the diversity of races living there. Although Islam is the state religion of Malaysia, freedom of religion is guaranteed. The Malays are almost all Muslims. The Chinese embrace an eclectic brew of Taoism, Buddhism and ancestor worship, though some are Christians. Although Christianity has made no great inroads into Peninsular Malaysia it has had a much greater impact upon East Malaysia, where many indigenous people have converted to Christianity , although others still follow their animist traditions.
Friday, July 18, 2008
Malaysia Airlines
On 1st May 1947, Malaysia Airlines System (MAS) or known as Malayan Airways Limited on that time was incorporated with Ocean Steamship Company of Liverpool, the Straits Steamship of Singapore and Imperial Airways led to a proposal to the government of the Colonial Straits Settlement to run an air service between Penang and Singapore. However, MAS became the first national airlines in Malaysia with dynamic team of visionaries. MAS has turned into an international airline in less than a decade and recognized as one of Asia's largest, flying more than 48,000 passengers to some 100 destinations across 6 continents everyday.
The airline holds a lengthy record of service and best practices excellence, having received more than 100 awards in the last 10 years. The most notable ones include being the first airline to with the "World's Best Cabin Crew" by Skytrax UK consecutively from 2001 until 2004, "5-star airline" in 2005 and 2006, as well as No.1 for "Economy Class Onboard Excellence 2006" also by Skytrax UK.
Services that offered by MAS is not only focusing on in-flight only, but there are five main services under MAS management. There are:
· Engineering
· Ground Handling
· Malaysia Airlines Academy
· Firefly Airlines
· MASkargo
MAS also offer two types of cards to ensure loyalty from their customers. One of that is Enrich card which introduced on 30th September 1987 for Esteemed Traveller frequent flyer program. However, Grads card that offer a specialty for students also one of the cards.
The airline holds a lengthy record of service and best practices excellence, having received more than 100 awards in the last 10 years. The most notable ones include being the first airline to with the "World's Best Cabin Crew" by Skytrax UK consecutively from 2001 until 2004, "5-star airline" in 2005 and 2006, as well as No.1 for "Economy Class Onboard Excellence 2006" also by Skytrax UK.
Services that offered by MAS is not only focusing on in-flight only, but there are five main services under MAS management. There are:
· Engineering
· Ground Handling
· Malaysia Airlines Academy
· Firefly Airlines
· MASkargo
MAS also offer two types of cards to ensure loyalty from their customers. One of that is Enrich card which introduced on 30th September 1987 for Esteemed Traveller frequent flyer program. However, Grads card that offer a specialty for students also one of the cards.
Friday, July 4, 2008
HANCOCK Movie
Release Date: July 1, 2008 (7pm)
Studio: Columbia Pictures (Sony)
Director: Peter Berg
Screenwriter: Vy Vincent Ngo, Vince Gilligan
Starring: Will Smith, Charlize Theron, Jason Bateman, Eddie Marsan
Genre: Action, Comedy, DramaMPAA
Rating: PG-13 (for some intense sequences of sci-fi action and violence, and language)
Official Website: Hancock-movie.com HancockWasHere.com MySpace.com/Hancock
Plot Summary:
There are heroes,there are superheroes... and then there's Hancock (Will Smith). With great power comes great responsibility, everyone knows that.... everyone...., that is, but Hancock. Edgy, conflicted, sarcastic, and misunderstood, Hancock's well-intentioned heroics might get the job done and save countless lives, but always seem to leave jaw-dropping damage in their wake. The public has finally had enough – as grateful as they are to have their local hero, the good citizens of Los Angeles are wondering what they ever did to deserve this guy. Hancock isn't the kind of man who cares what other people think... until the day that he saves the life of PR executive Ray Embrey (Jason Bateman), and the sardonic superhero begins to realize that he may have a vulnerable side after all. Facing that will be Hancock's greatest challenge yet – and a task that may prove impossible as Ray's wife, Mary (Charlize Theron), insists that he's a lost cause.
Studio: Columbia Pictures (Sony)
Director: Peter Berg
Screenwriter: Vy Vincent Ngo, Vince Gilligan
Starring: Will Smith, Charlize Theron, Jason Bateman, Eddie Marsan
Genre: Action, Comedy, DramaMPAA
Rating: PG-13 (for some intense sequences of sci-fi action and violence, and language)
Official Website: Hancock-movie.com HancockWasHere.com MySpace.com/Hancock
Plot Summary:
There are heroes,there are superheroes... and then there's Hancock (Will Smith). With great power comes great responsibility, everyone knows that.... everyone...., that is, but Hancock. Edgy, conflicted, sarcastic, and misunderstood, Hancock's well-intentioned heroics might get the job done and save countless lives, but always seem to leave jaw-dropping damage in their wake. The public has finally had enough – as grateful as they are to have their local hero, the good citizens of Los Angeles are wondering what they ever did to deserve this guy. Hancock isn't the kind of man who cares what other people think... until the day that he saves the life of PR executive Ray Embrey (Jason Bateman), and the sardonic superhero begins to realize that he may have a vulnerable side after all. Facing that will be Hancock's greatest challenge yet – and a task that may prove impossible as Ray's wife, Mary (Charlize Theron), insists that he's a lost cause.
Tone of Ska and The Wave
2 TONE
The 2 Tone genre, which began in the late 1970s in England, was a fusion of Jamaican ska rhythms and melodies with punk rock's uncompromising lyrics and aggressive guitar chords. Compared to 1960s ska, 2 Tone music had faster tempos, fuller instrumentation and a harder edge. The genre was named after 2 Tone Records, a record label founded by Jerry Dammers of The Specials. Although 2 Tone bands were respectful to the original Jamaican ska artists, The Specials failed to credit musicians such as Prince Buster, Toots & the Maytals and Dandy Livingstone as the composers of songs on their 1979 debut vinyl release. However, in many cases, the reworking of classic ska songs turned the originals into hits again in the United Kingdom. The 2 Tone movement promoted racial unity at a time when racial tensions were high in the UK. Most of the 2 Tone bands had multiracial lineups, such as The Beat (known as English Beat in North America) and The Selecter.Although only on the 2 Tone label for one single, Madness were one of the most effective bands at bringing the 2 Tone genre into the mainstream.
3rd Wave of Ska
In the 1980s, bands influenced by the 2 Tone ska revival began to form in the United States and other countries. The first well-known American ska revival band was The Toasters, who played in a 2 Tone-influenced style and paved the way for the third wave ska movement. Other notable early third wave ska bands included The Uptones, Fishbone, Operation Ivy, Let's Go Bowling and Bim Skala Bim.
Many third wave ska bands played ska punk and it's subgenre, ska-core. Ska punk took 2 Tone and increased the punk rock elements while ska-core blended ska with hardcore punk. However, some third wave ska bands — such as The Allstonians, Hepcat and The Slackers — continued to play in a more traditional 1960s-influenced style. By the early 1990s, ska revival and ska punk bands were forming throughout the United States and many other countries. An enormous growth of the ska punk genre occurred after the ska-core band Mighty Mighty Bosstones signed with Mercury Records in 1993 and appeared in the film Clueless with their first mainstream hit "Someday I Suppose". No Doubt, Sublime, Reel Big Fish, Suicide Machines, Less Than Jake and Goldfinger also gave the ska genre more mainstream attention. By the late 1990s, mainstream interest in third wave ska bands waned as other music genres gained momentum. Some of the most popular ska punk bands have maintained a steady following in the 2000s, although many of those bands have moved away from their earlier ska-influenced sound to embrace other genres.
Source: Wikipedia
The 2 Tone genre, which began in the late 1970s in England, was a fusion of Jamaican ska rhythms and melodies with punk rock's uncompromising lyrics and aggressive guitar chords. Compared to 1960s ska, 2 Tone music had faster tempos, fuller instrumentation and a harder edge. The genre was named after 2 Tone Records, a record label founded by Jerry Dammers of The Specials. Although 2 Tone bands were respectful to the original Jamaican ska artists, The Specials failed to credit musicians such as Prince Buster, Toots & the Maytals and Dandy Livingstone as the composers of songs on their 1979 debut vinyl release. However, in many cases, the reworking of classic ska songs turned the originals into hits again in the United Kingdom. The 2 Tone movement promoted racial unity at a time when racial tensions were high in the UK. Most of the 2 Tone bands had multiracial lineups, such as The Beat (known as English Beat in North America) and The Selecter.Although only on the 2 Tone label for one single, Madness were one of the most effective bands at bringing the 2 Tone genre into the mainstream.
3rd Wave of Ska
In the 1980s, bands influenced by the 2 Tone ska revival began to form in the United States and other countries. The first well-known American ska revival band was The Toasters, who played in a 2 Tone-influenced style and paved the way for the third wave ska movement. Other notable early third wave ska bands included The Uptones, Fishbone, Operation Ivy, Let's Go Bowling and Bim Skala Bim.
Many third wave ska bands played ska punk and it's subgenre, ska-core. Ska punk took 2 Tone and increased the punk rock elements while ska-core blended ska with hardcore punk. However, some third wave ska bands — such as The Allstonians, Hepcat and The Slackers — continued to play in a more traditional 1960s-influenced style. By the early 1990s, ska revival and ska punk bands were forming throughout the United States and many other countries. An enormous growth of the ska punk genre occurred after the ska-core band Mighty Mighty Bosstones signed with Mercury Records in 1993 and appeared in the film Clueless with their first mainstream hit "Someday I Suppose". No Doubt, Sublime, Reel Big Fish, Suicide Machines, Less Than Jake and Goldfinger also gave the ska genre more mainstream attention. By the late 1990s, mainstream interest in third wave ska bands waned as other music genres gained momentum. Some of the most popular ska punk bands have maintained a steady following in the 2000s, although many of those bands have moved away from their earlier ska-influenced sound to embrace other genres.
Source: Wikipedia
Wednesday, July 2, 2008
What are the advantages and disadvantages of using solely quantitative measures of customer satisfaction?
The quantitative research is descriptive and used by researcher to understand the effect of various promotional inputs on the consumer and at the same time marketers able to predict consumer behavior. The quantitative research tools are surveys, experiments and observations. Therefore, the advantages of using quantitative method is the researcher can do any prediction of consumer action so from the study case we can predict that the consumers not only concern about the delivery time but others factors that can be categorize as a failure to the services.
So that by having this quantitative research the researcher can know what the customer action towards their services. Other advantages are the marketers or researcher able to understand the rationality of the customer buying because as we know the consumer makes the decision after weighing alternatives. The advantages of using this method in measuring the customer satisfaction is we can know and identify the causes and isolated the effects of behavior.
Beside that we can identify the causes of behavior by manipulating causes example inputs, the marketers can influence the consumer behavior from the outcomes of the research. From the methods marketers are able to measure objective of the events. The researcher also can recognize the best way to gain an in-depth understanding of the relationship between people and products are by watching them in the process of buying and using the products.
This advantage can get by having the observational research so that the observational researchers can gain a better understanding of what the product symbolizes to consumer and greater insight between people and products that is the essence of brand loyalty. The researcher also gains the customer patterns of information processing through the observation physiological observation devices. By using this method it can benefits firm in terms of more profitable to keep good customer than constantly attract or develop new customers to replace the one who leave. Highly satisfied customers spread positive word of mouth and it effect become a walking, talking, advertisement for a firm and also can lower cost of attracting customers.
The advantages of using this quantitative measuring are sometimes the researcher can’t avoid his self and emotional feelings to get involved in the problems because the observation or research must free from the researcher view. Other disadvantages are the researcher will get the inaccurate data or information from respondent, it’s because sometimes the respondents doesn’t want to answer the questionnaire honestly.
So that by having this quantitative research the researcher can know what the customer action towards their services. Other advantages are the marketers or researcher able to understand the rationality of the customer buying because as we know the consumer makes the decision after weighing alternatives. The advantages of using this method in measuring the customer satisfaction is we can know and identify the causes and isolated the effects of behavior.
Beside that we can identify the causes of behavior by manipulating causes example inputs, the marketers can influence the consumer behavior from the outcomes of the research. From the methods marketers are able to measure objective of the events. The researcher also can recognize the best way to gain an in-depth understanding of the relationship between people and products are by watching them in the process of buying and using the products.
This advantage can get by having the observational research so that the observational researchers can gain a better understanding of what the product symbolizes to consumer and greater insight between people and products that is the essence of brand loyalty. The researcher also gains the customer patterns of information processing through the observation physiological observation devices. By using this method it can benefits firm in terms of more profitable to keep good customer than constantly attract or develop new customers to replace the one who leave. Highly satisfied customers spread positive word of mouth and it effect become a walking, talking, advertisement for a firm and also can lower cost of attracting customers.
The advantages of using this quantitative measuring are sometimes the researcher can’t avoid his self and emotional feelings to get involved in the problems because the observation or research must free from the researcher view. Other disadvantages are the researcher will get the inaccurate data or information from respondent, it’s because sometimes the respondents doesn’t want to answer the questionnaire honestly.
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